Free online dating for divorcees
Zhenai has 50 matchmaking centres in 37 cities across China, and Li says he expects the company to generate 1.5 billion yuan in revenue and 200 million yuan in net profit this year.
Li is confident that the dating platform will continue to grow rapidly, at least for the next 10 years.
Following a one-year “lock-up period” imposed by Sina he set up a music sharing company that eventually pivoted to become
“I wanted to create an online community for music lovers, but we noticed that the people who came to this community were really there to meet other singles so I decided that I’d just go straight to dating,” says Li, who met his wife Kathy at a drinks event in Hong Kong.
Li has studied the relationship between a member’s monthly salary and how many winks they receives.
“You can almost very accurately calculate for every 1,000 yuan salary increase how many more winks he will receive,” he says.
He says that the better educated a woman is, and the more economically well off, the higher the standards she will set.After years working as a senior investment banker in the US and Hong Kong, he fulfilled his dream of setting up his own business.First came Me Me Star, a short message-based chat forum that he sold to the Chinese telecom firm Sina.When it comes to dating, Chinese men are most interested in what women look like, while women want to know about a man’s income.The next consideration is a prospective partner’s profession: primary-school teachers and nurses are in high demand among men, while women favour men in IT or finance – areas men least want their partner to be working in.